Meet Our Board Members


Davis Knox, Chairman of Board, President

Co-Founder & CEO, Fire & Flavor

Davis Knox, with wife Gena, founded Fire & Flavor in 2003, a leading marketer and producer of innovative products for grilling and flavoring foods. The husband and wife team helped first popularize Cedar Plank Grilling and now sells products in retail stores nationwide.

Born and raised in Augusta, Georgia, Davis graduated with a Bachelor of Business Administration from the Terry College of Business  at UGA.  He has been on the startup team for two service companies, Gorsuch Outfitters, a fly fishing business in Colorado and Air Serv, an aviation services firm out of Atlanta, which, in two short years, grew to employ over 4,000 people in the largest airports in America.

In early 2005, Davis joined Fire & Flavor full time.  Davis is the President of Fire & Flavor and has lead major new market growth for the entrepreneurial endeavor. In 2008, Fire & Flavor ranked 264 on the Inc 500 list of fastest growing companies in America. Within Food & Beverage companies on this same list, Fire & Flavor ranked #8. The company has also ranked twice on the Bulldog 100 list of fastest growing ‘bulldog run’ companies.

Davis has a true passion for inspiring and cultivating young entrepreneurs and local activism at the University of Georgia. He was awarded the 2009 Distinguished Young Alumni Award by UGA’s Terry College of Business. He serves on the board of the Athens-Area Chamber of Commerce.

Davis and Gena were a part of the 2009 Class of Leadership Georgia. Davis is also a past founding board member of the Terry College Young Alumni Board and serves on the advisory board for the Gamma chapter of Kappa Alpha. Aside from work, Davis is an avid fly fisherman and upland bird hunter. Davis and Gena have three kids - a son, Neely and two daughters, Genevieve and Georgia Mae.